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KB Toys Eyes Comeback to Fill the Toys R Us Void

Toys

A company called Strategic Marks, that specializes in bringing dead brands back to life has announced plans to launch apx. 1000 KB Toys Pop Up shops to fill the void Toys R Us closing will leave. They've been in contact with Hasbro, Mattel & about 200 smaller toy companies that will be looking for an outlet for stock. If the holiday season is successful, some of the pop-ups may stick around long-term. 



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